Video: Social Distancing for Floridians

In March and April of 2020 marketers everywhere were shifting gears, adapting to working from home and limiting physical interactions themselves. In Coral Springs, city communications focused solely on creating public awareness, educating, and calming residents. New terms like social distancing needed explanation. The team brainstormed ideas that would not require filming in person, and used a fun vocabulary and visuals Floridians would appreciate.

This short video, used on our social media channels, was all created from home by Ryan Himmel for the City of Coral Springs using Adobe Premiere and After Effects.